VRMA

    A Week in the Life of a Vacation Rental Marketing Director

    Track: Pre-Conference Bootcamp

    Session Number: 3231
    Date: Sat, Oct 27th, 2018
    Time: 1:00 PM - 5:00 PM

    Description:

    Join three experienced Vacation Rental Marketing Directors as they discuss pertinent issues, best practices and challenges common to the roles and responsibilities of running a successful marketing department. Topics include guest and new owner marketing techniques, analytics and dashboards, listing optimization, brand management, social media and more! In addition to hearing from the experts, registered attendees will be asked to submit their own challenges and goals in advance to be discussed during the session. This session will be tailored to meet the needs of the attendees and ensure that your questions are answered. Come prepared for an interactive and dynamic discussion!
    Session Type: Breakout Session (45 or 60 minutes)

    2 Learning Takeaways:
    Secondary Session Track: None
    Target Audience: President/CEO/Owner, Vice President, Marketing Professionals
    Experience Level: Beginner
    Session Type: Breakout Session (45 or 60 minutes)

    2 Learning Takeaways:
    Secondary Session Track: None
    Target Audience: President/CEO/Owner, Vice President, Marketing Professionals
    Experience Level: Beginner

    Speakers

    Primary Presenter
    Tracy Louthain
    Director of Marketing & Communications
    Newman-Dailey Resort Properties Inc.
    Co-Presenter or Panelist
    Valerie F Clagett
    Marketing Manager
    Island Realty
    Second Co-Presenter or Panelist
    Maria Lancaster
    Tybee Vacation Rentals