VRMA

    19 Must Have Marketing Tactics for 2019

    Track: Marketing

    Session Number: 18
    Date: Mon, Oct 14th, 2019
    Time: 3:30 PM - 4:30 PM

    Description:

    Steve Milo, CEO of VTrips presents 19 must have marketing tactics for 2019. From website optimization, customer contact tips to drive more profitable repeat guests, SEO strategies to drive more free search, Paid Google ad word tips, strategies for voice search and more, this session explores concepts for property managers to drive higher revenue, lower costs and more repeat guest business. The goal of this session is to create awareness of alternative marketing strategies to improve incremental revenue, customer retention and reduce dependency on any one marketing source.
    Session Type: Panel Breakout Session (60 minutes)

    2 Learning Takeaways: 1. Optimizing your web site to drive higher conversion.
    2. Optimizing your customer contact strategy to drive higher conversion
    3. Utilizing Paid Search and remarketing to drive more revenue
    4. Tips on building your customer data base and optimizing repeat bookings.
    5. Tips on social media and targeting millennials
    6. Tips on optimizing rates and content to to drive higher conversion.
    7. Tips on preparing for voice search.

    Target Audience: President/CEO/Owner, Vice President, Director, Account Executive, Reservationist, Consultant, Front-Line Support Staff, Operations Staff, Housekeeping Professionals, Marketing Professionals, Other
    Experience Level: New to the Industry (Less than 3 years)
    Session Type: Panel Breakout Session (60 minutes)

    2 Learning Takeaways: 1. Optimizing your web site to drive higher conversion.
    2. Optimizing your customer contact strategy to drive higher conversion
    3. Utilizing Paid Search and remarketing to drive more revenue
    4. Tips on building your customer data base and optimizing repeat bookings.
    5. Tips on social media and targeting millennials
    6. Tips on optimizing rates and content to to drive higher conversion.
    7. Tips on preparing for voice search.

    Target Audience: President/CEO/Owner, Vice President, Director, Account Executive, Reservationist, Consultant, Front-Line Support Staff, Operations Staff, Housekeeping Professionals, Marketing Professionals, Other
    Experience Level: New to the Industry (Less than 3 years)